Our Client

Nugent Santé is an insurance intermediary based in the North West of England, sourcing the best policies to meet specific requirements, for both companies and individuals. We were approached by Nugent Santé when they were a brand-new company, requiring assistance to launch and establish their digital presence.

The Challenge
  • Support a brand-new company to establish an online presence
  • Generate brand awareness of a new company
  • Design and implement the branding for a new company
Our Solution
  • Give Nugent Santé a brand identity – based on the individual qualities and ethos that the company possesses – and create guidelines for how to implement it consistently to maintain a strong message
  • Create all branding for the company, from the logo to the colour palette and typography, to best represent their personality to an, as yet, unfamiliar audience
  • Design and build a fully-responsive website from which to deliver their message
  • Generate a holistic marketing strategy to launch and establish the brand’s online presence
  • Implement the campaign, across a range of digital channels, maintaining an active social presence, employing complementary PPC and incorporating link building and outreach strategies
  • Compose optimised-page content to improve Google Rankings and drive traffic
  • To remain a trusted digital partner for Nugent Santé to assist with their continued growth and development
Impact
  • The website received a significant uplift in web traffic
  • Gained visibility for a number of top performing keywords through targeted onsite and offsite optimisation activity